Swechha
Swechha for Girls
This programme is dedicated to making a difference in the lives of adolescent girls through awareness sessions. The awareness is provided on topics such as menstruation and its hygiene, personal hygiene, reproductive systems, personal safety, child sexual abuse (CSA), child marriages, attractions in adolescence, etc. This programme aims to break the silence on these critical issues and provide the support and resources these girls need for a healthy, comfortable life. This programme enables girls to speak openly about these topics and break out of the age-old myths.
Why ?
- To reduce the stigma and shame around menstruation.
- To improve the overall health and lifestyle of girls in rural areas.
- To enable them to protect themselves in unsafe situations like child marriage and child sexual abuse.
- To help them realise that girls can also have it all.
Swechha for Boys
Many times, organisations focus primarily on girls and women, leaving boys and men out of the conversation. To address this issue, some organisations like ours have created awareness modules specifically designed for adolescent boys. PCT is one of the first organisations in the Telugu states to tackle this problem and has developed a comprehensive module that covers boys’ adolescent changes and gender sensitization. In the Swechha for Boys Programme, a wide range of topics are explained in detail and discussed very sensibly and rationally. These topics include physical changes that happen in adolescence, the reproductive system, reproductive health hygiene, bullying, peer pressure, and substance abuse. We even encourage students to have an open and rational discussion with us and clear their doubts and misconceptions about sensitive and often less discussed topics like masturbation, Sexually transmitted diseases (STDs) and sexuality.
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Why ?
- To empower adolescent boys, and provide knowledge about their bodies.
- To cultivate the practice of good personal and reproductive hygiene
- To mitigate bullying at schools, by promoting a culture of respect and inclusivity.
- To enhance gender sensitivity among young boys for a more equitable and compassionate society.
- To counter the incidence of substance abuse and STDs among youth for a healthier and safer future.
Swechha for Women
Swechha Women's Programme by PCT focuses on menstrual hygiene, reproductive health and disorders, gender equity, and self-employment. We raise awareness through campaigns and workshops to empower women with vital knowledge and promote gender equity. We support women in their entrepreneurship efforts by providing training and resources for self-sufficiency. We are trying to create a healthier and more equitable future for them.
Why ?
- To reduce the stigma and shame around menstruation.
- To educate and create awareness on reproductive health.
- To promote a more equitable society.
- To support women in their entrepreneurial endeavours.
How the Program is Conducted?
Swechha Publications




Our Reach

1,20,000+
Swechha for Girls
Swechha for Girls

5,000+
5,000+
Swechha for Boys
Swechha for Boys

3,500+
3,500+
Swechha for Women
Swechha for Women

1,20,000+
Swechha for Girls
Swechha for Girls

5,000+
5,000+
Swechha for Boys
Swechha for Boys

3,500+
3,500+
Swechha for Women
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Testimonials
"I thought Menstruation is impure and dangerous but now after hearing this session I strongly believe that it is a normal body Process. Swechha Programme is very useful programme to every girl"
90% of the girls feedback
"In my village we felt very shy to even purchase a sanitary pad. We use a bad cloth during our periods which leads to dangerous health problems. Now I got enough knowledge to change my self and also I promise I will let me mother also follow the same"
80% of the girls feedback
"I will not let my children know about these taboos. I will teach them about natural process. I will act as a change agent for next generation"
60% of the girls feedback
"We need to see a day when mature (Puberty) functions are not held for girls anymore. Then only we can assume all the parents and girls aware about natural process of menstruation."
30% of the girls feedback
"Now I realized difference between Love and attraction. From now on I will select a good peer for positive impact in my life"
75% of the girls feedback
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